Mobile Monday

Mobile Travel

Dominique El Bez (Director Messaging & Mobility Solution Line, SITA)

Presentation: Dominique will present how mobile-communication technologies are transforming all aspects of airline travel (from the way passengers interact with airlines pre-flight, during flight and upon arrival), as well as for the internal airline and airport operations performed by employees of the air transport industry. SBB/CFF

Sabine Deinhofer (E-Commerce Manager SBB Mobile)

Presentation: Travelling by train provides many use-cases where mobile-technologies can truly add-value (from travel-planning, timetable, ticket purchases to shopping) as well as new mobile services that travelers can benefit from whilst travelling. Sabine will present real-life insights into how the public utilizes these services, and briefly share potential future vision of (mobile) train travel services within Switzerland.


Taha BenMrad and Olivier Perrotey, Tooxme

Presentation: Taha and Olivier will present Tooxme’s launch strategy, key challenges as well as its long-term vision of a smarter Mobility.

"In-your-pocket" city-guides

Matthias Lüfkens, Co-Founder, “In Your Pocket” City Guides & Digital Practice Leader, Burson-Marsteller Presentation: “Which future for printed guidebooks?” The travel publishing industry is undergoing fundamental changes. Do printed guidebooks have a future or will they be replaced by mobile guides powered by your friends’ social network recommendations or crowd-sourced sites like Tripadvisor and WikiVoyage? Will traditional guidebook be the next victim of the digital revolution? A look at the digital evolution of the In Your Pocket guide books.

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